FAQs & Membership Options

  • I’m not very fit, will I be able to do it?

Yes, you’ll be started at your current level. Our assessment process will determine the best exercises for you and can also rule out certain exercises that may not be suitable for you.

  • Will I be the oldest there?

Maybe, maybe not. Our eldest member (so far) is 74. Because we design bespoke programmes they are well able to do their own exercise plan as will you.

  • I have an injury/illness so I’m really nervous about exercising...

Many of our members have had this concern. Our members are cancer survivours, have had back surgeries, been diagnosed with arthritis and have struggled with other ailments.  Our head coach and owner, John O’Connell is qualified many different therapy methods and has worked for the Leinster rugby team in the injury/rehab department. Our approach is to ensure we do no harm. We aim to identify the cause of any injury/pain and mobilise & strengthen the right areas with your plan to build confidence in your body’s ability.

  • Will I be sore after my workouts?

Contrary to popular belief you don’t have to be sore for a workout to be effective. So we will ease you in to ensure no major soreness. We understand our members have their daily lives to live and not being able to move after a workout is not something we encourage.

  • Is everyone there all wearing Lycra and wearing make up?

No SF Fitness tends not to attract those kind of people. Our members are here to improve their health and confidence not pose for selfies in the mirror.

  • What’s the difference between personal training and SF Fitness?

At SF Fitness you’re hiring a team of experts to help you rather than 1 person. You get far more flexibility in terms of days and times you can attend. You’ll get a dedicated coach to assist you outside of your exercise sessions and you don’t have to rely on just one person to train you. You’ll also get to meet and workout alongside other members who will support you as well.

  • I’m really busy and I’m not sure if I can fit the time in

We are open from 6am to 9pm weekdays and a half day on Sat so our members find there are plenty of options to make it in. Also, because we pre book your sessions for you, you’ll find you can build a consistent routine around your daily life. You also have the option of booking appointments every quarter hour so there is a lot of flexibility for you.

  • I work shift work, will it be suitable for me?

Yes, plenty of our members work shifts and find it no problem to get regular exercise in. Because this is an individual approach you don’t have to start at the same time as others. You book your sessions to suit your schedule.

  • How will I know what to do in the gym?

You’re always with our expert personal trainers who will guide you through your very own exercise plan designed by our experienced team. At every single session you will be shown exactly what to do and how to do it. Your job is to come in the door, our job is to take care of you once you are here.

  • Is this only for over 45s?

While we specialise in fitness for over 45s we also cater for younger people as well. However you won’t find bicep flexing meat heads or lycra clad gym bunnies here. We've also trained many of our members’ children and we are very family orientated.

  • What’s the difference between SF and a normal class at a typical gym?

At SF Fitness you’re getting your very own individualised plan rather than random workouts that everyone gets put through. Your unique plan will be based on a number of factors including your own specific goals, your current fitness level, your joint movement and flexibility, previous exercise history, previous/current injury status and any medical conditions you may have. You won’t be doing what everyone else is doing. This means there are no set start times, you book in when it suits you to come in and start your own workout when you arrive.

  • How much are the sessions?

At SF you don’t pay for sessions. You hire us as your health and fitness experts. Our role is to ensure you get lasting results. We do this in many ways rather than just providing you with a series of random exercise sessions. Your membership is inclusive of everything needed to assist you to achieve your goals.

What are my main options?

You're invited in  for a complementary session so you can discuss the following options and discover what will suit you best.


6 weeks to start moving, feeling and looking younger 

We learn to crawl before we can walk. At SF you’ll be shown how to lay a foundation of movement, strength and good nutrition habits to help you get started on your journey. Your plan is entirely individualised.

If you haven’t exercised in 20 years Crawl will gradually build your fitness and health habits so that you can sustain them beyond these first 6 weeks. If you have been regularly exercising your plan will start from your current level to ensure you continue to progress towards all your fitness and health goals.

Includes bespoke exercise plan

  • 3 sessions a week at SF Fitness with our expert personal trainers
  • Weekly progress session to check improvements in body shape and fitness
  • Your very own accountability coach to help you outside of your exercise sessions
  • Nutrition advice and reviews to ensure you get the best results.

€450 x 1


A 6-month plan to allow us to commit to you in every way to ensure you achieve the results you want

Includes :

  • Unlimited sessions per week from day one as well as Crawl plus Regular programme reviews and updates.

€269pm x 6


The ultimate 12 month plan to transform your health and fitness so that this time next year you are moving, feeling, and looking years younger.

Includes :

  • Everything in Rise plus loyalty reward in your membership price

€239pm x 12



A shorter term premium membership where we literally take care of everything for you. If we could do the exercise for you we would.

Includes bespoke exercise plan

  • All of the above
  • Weekly massage/physiotherapy apt
  • Meal delivery service
  • Heart Rate Monitor
  • Personalised Supplement plan with supplements included
  • Individual Add-Ons as requested

FROM €1999pm

Minimum investment of 2 months required.